Re: [epub] Images in Ezines

["Dr.MANI Sivasubramanian, M.D." <sivaraj@xxxxxxxxxxxxxxxxxxxx>]

Hi Craig:

> I am trying to design an HTML, email newsletter containing jpegs 
> that is not linked to a web site. When I design using Word 2000, 
> Publisher 2000 or FrontPage 2000, my email message takes too long 
> to transmit 

What you mention is the major drawback with using distributed
images in your ezine - large file size.

Here's an excerpt from my ezine publishing guide:

= = = = = = = = HTML EZINES - Using Images  = = = = = = = = = 

There are two ways to send HTML e-zines with graphics.  The 
graphics could be hosted on your website, and the e-zine will 
have only a link back to the file.  Alternatively, the picture 
could be distributed along with the e-zine itself.

Each has its pros and cons. 

In the first instance, your reader won't see the graphics unless 
(s)he is connected to the Internet while viewing the e-zine.  To 
add complexity, some users have their e-mail programs configured to automatically dial and go online when they come across such links 
in an e-mail message. This annoyance to the subscriber might result 
in a request to un-subscribe.

Attaching the picture to the e-zine however increases its file size. 
Worse, some e-mail clients won't display the picture properly.

So as far as possible, avoid using images and try to use different 
background table colours to add visual appeal to your e-zine.  If 
absolutely necessary, it may be preferable to link back to images on 
your website than include it in the message.  

But please take care that the image actually exists on your website 
- there's nothing more annoying than a broken image link in an 
e-zine !

= = = = = = = END EXCERPT = = = = = = 

If you are still determined to include graphics, use the same
principles as you would for a webpage:

* keep file size down by editing and cropping the image
* limit the number of images per issue to the minimum
* make sure the ezine is readable even without images

Hope this helps


Dr.MANI Sivasubramanian, MD

E-ZINE LAUNCH ...Start YOUR e-zine today !
<http://www.drmani.com/business/ezinelaunch.htm>

Subscribe FREE to'The HEART BEAT' Health-E-Zine
http://www.drmani.com/heartbeat/subscribe.htm
mailto:subscribe@drmani.com


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